Kathle

Launching New Ventures- An Entrepreneurial Approach

5 stars (Most informative book in 8 years of business college) - This book fully explains how to start a real entrepreneurial venture and make it a success! The author is the best expert in the field. I was introduced to this book through an instructor who had made this book required reading for a credit class. Instead of wasting hundreds of dollars on some seminar to start a small business, purchase and use this book to discover how much success you can achieve by thinking "outside" of the box. Launch a venture that can give real financial support to you and your employees. Who knows, you may be the next Bill Gates just needing some basic tools to start. Here are those tools. .......... Michael Taylor .......... V.P. Students in Free Enterprise ..........University of North Florid ...
Houghton Mifflin Company :: New Business Enterprises :: Management - General :: Entrepreneurship :: Business&Economics :: Business & Economics & Finance :: Business & Economics :: Kathle :: Launching New Ventures- An Entrepreneurial Approach

The Challenge of Effective Speaking with CD-ROM and SpeechBuilderExpress -InfoTrac

5 stars (After learning how to speak clearly, learn how to persuade) - Verderebr's book is great. If you are an advocate, not an actor, after you've learned how to speak clearly and project learn how to more effectively persuade with "Common Sense Rules of Advocacy for Lawyers." The author, Keith Evans, tried hundreds of jury trial over the course of more than three decades of practice as a Barrister in England and as a trial lawyer in California. "Common Sense Rules of Advocacy for Lawyers" is an excellent book for anyone who must persuade others. Search Amazon for ISBN 1587330059 If you must persaude others, not just act, get BOTH "The Challenge of Effective Speaking" and "Common Sense Rules of Advocacy for Lawyers." You will be more effective. 4 stars (Wonderful Book!) - A must-have book.Informative and excellently written.Gives all the information you want on Public speaking. ...
Wadsworth Publishing :: Language Arts & Disciplines & Speech :: Theater - General :: Speech :: Performing Arts :: Language Arts & Disciplines :: Language :: General :: Kathleen S Verderbe :: The Challenge of Effective Speaking (with CD-ROM and SpeechBuilderExpress -InfoTrac)

Strategy as Simple Rules HBR OnPoint Enhanced Edition

4 stars (Simple rules instead of positioning and core competencies?!?) - Harvard Business Review article, published in the January 2001 issue, by Kathleen Eisenhardt, Professor of Strategy and Organization at Stanford University, and Donald Sull, Assistant Professor at Harvard Business School. The authors start the article with describing the success story of Internet portal Yahoo! Some critize Yahoo for lacking a strategy altogether, but according to the authors Yahoo follows 'strategy as simple rules'. Strategy as simple rules and its underlying logic of pursuing opportunities are harder to see than traditional approaches. The authors compare the logic, steps, source of advantage, risks and performance goals between Michael Porter's positioning school, Hamel & Prahalad's competence/resource-based management, and 'strategy as simple rules', which works best in rapidly changing, ambiguous markets. "Managers using this strategy pick a small number of strategically significant processes and craft a few simple rules to guide them. The key strategic processes should place the company where the flow of opportunities is swiftest and deepest." The authors provide a useful table summarizing the types of simple rules for the different aspects of seizing opportunities (how-to, boundary, priority, timing, and exit rules). It is important that managers use the right number of rules, which should be between two and seven. Too few rules can result in ineffective execution of innovative ideas, too many rules can keep organization from competing effectively in turbulent markets. So where do these rules come from? In most cases, they grow out of experiences, especially mistakes. The authors use Yahoo!, Cisco, and Enron as examples. I had mixed feelings about the previous three HBR articles I read by Eisenhardt. However, I was looking forward to this article since the authors take on one the most daunting tasks in the field of strategic management: complementing Michael Porter's posi...
Harvard Business Review :: General :: Business & Economics & General :: Business & Economics :: Donald Sull :: Kathleen M Eisenhardt :: :: Strategy as Simple Rules (HBR OnPoint Enhanced Edition)